For those of you considering paid advertising it CAN be as simple as seeing a good looking blog and paying for an advert. But it certainly SHOULDN’T be. With a little research and thought you can save money AND drive more quality traffic to your website! Find out how with my simple list of to-do’s before buying your first advert:

continue reading

After my last post discussing personal missions I’ve been really motivated to think of a creative, completely different way of gaining subscribers. I’ve always loved creative marketing techniques and so was pretty excited about this concept.

I’ll be running an ongoing contest for the duration of this blog where I reward people simply for commenting. That’s right, commenting, not subscribing. My goal is to reach 50 RSS Subscribers as quickly as possible (I have 17 31 so far). When I eventually reach 50 subscribers I will pay a random commenter to this post $5 via paypal as a kind of celebration. continue reading

There is no better way to gain huge exposure than to publicize a personal mission through your website. People love to follow the goals and journeys of others, especially if they are successful. The reasoning behind this is very simple:

What else could explain the wave of ‘how I’m making money online’ blogs? Many of these websites don’t write particularly original or interesting content, yet they become hugely success. Why? Well in this case most people are obsessed with making money online. If they see you doing reasonably well they will check your website frequently and often attempt to copy you. Subsequently you will make more money, and in doing this will drive more visitors to your website, and so on… continue reading

Throughout my years online I can’t help but notice certain trends happening on the internet. One of these is the shift from ‘we’ to ‘I’. This shift has not just occurred within the blogging community (although the number of individuals actively publishing is clearly rising all the time). It is more a general change in how people perceive each other on the internet, resulting in changes to how webmasters market themselves.

I remember several years ago in my early teens I ran a medium-sized website that no longer exists today. I clearly recall starting all of my blog posts with ‘We’ve been very busy’, ‘We are working on…’ or ‘We at mysite.com…’. For some unknown reason I believed that I would appear infinitely more professional by representing myself as some kind of large corporation or team. Looking back this approach was not only deceitful, but completely obvious. Of course I was just a kid with a website, and one of my readers could have probably pointed that out… continue reading